Services We have full knowledge of the most appropriate questions and compatible research methods our quality is your complex online strategy. You need these skills: the online market changes rapidly from day to day: the most innovative devices must be used follow these trends. Based on your objectives, you have a choice of various levels: Level 1 Rapid analysis, basic questions and results (e.g. compatibility for market and trends, SEO, statistics): in order to solve problems, show the users and your status in online trends. Level 2 Short research on usability and design (e.g. card-sorting test, navigation analysis) or pilot-survey on users (e.g. index of likeability). Level 3 Wider research on users (behaviour, associated attitudes of your users) and your website's usability (e.g. special online tests, memory-interviews, representation and comparative research with online and offline users and focus groups). Level 4 Wider research by technique (e.g. eye tracking, hot-point analysis, ergonomy, usage of different research techiques for effectiveness). Level 5 Wider research of strategy and planning of complete changes (from content analysis to concept for the future), based on a variety of research. Using these levels, you will be able to decrease your costs at each one. © All elements of the methodology copyright by Web and Use.
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